ESPN President Burke Magnus: WWE Partnership Has Gone Great So Far
In September, WWE and ESPN officially partnered to bring fans every WWE premium live event on the new ESPN Unlimited platform.
Since the partnership was announced, WWE superstars have often appeared on ESPN programming to promote the product or an upcoming PLE.
Speaking to Jimmy Traina on the SI Media podcast, ESPN President Burke Magnus was asked how the relationship is going thus far.
“It’s gone great so far. We’re very familiar with Nick Khan and the team over there. We’ve had engagement with them for years in much smaller ways. They are fantastic to work with. They really hustle on behalf of their property. Those appearances don’t just happen unless you have a league to make those people available. The superstars are highly engaged in promoting themselves, the broader WWE, and their stories. It’s been really good so far. We’re looking forward to WrestleMania this year, which would be our first. We’ve had two PLEs to date, one was in the Middle East, so it was on an off-hour. Wrestlepalooza was new. Survivor Series this weekend is going to be a really good measuring stick for how it’s going. In terms of the interaction between the team at WWE and us, it’s been great,” he said.
WWE Survivor Series will air on ESPN Unlimited this Saturday, November 29.
Fightful will have coverage of the event beginning at 7 p.m. ET.
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